CIID (Copenhagen Institute of Interaction Design) asked me to design a sub brand for their summer schools that were kicking off in the summer of 2018.

It had to be flexible both in terms of visual assets but also in terms of the ease of implementation in other media.

I ended up with a simple square grid system, using tiles to communicate the info needed for each medium.

I am glad to see that still today, this system is used. Both on the website but also on their socials and even in their physical spaces.